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If you’re like a lot of brands, your company has data on your customers – and a lot of it. Continue reading
It’s the most wonderful time of the year… holiday email campaign planning season! Continue reading
If you have a rewards program, you know that your members are your biggest fans. Continue reading
Have you started planning your 2017 holiday email campaigns? If not, this is the perfect time to get a head start. Continue reading
It’s a given that solid research skills are critical to successful content development. With that in mind, we did some research to learn how to do it better. Here’s what we found out: Continue reading
OK, we put the Fourth of July holiday in the rear-view mirror, which means we have officially entered the lazy days of summer. Yes, the season that tests even the most dedicated workers among us is now underway. Continue reading
Picture this: You’ve received an email with amazing deal for an all-inclusive resort in Mexico. You could really use a vacation, and the price is too good to pass up. Continue reading