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Good morning, marketers! Need a quick catch-up on recent industry news? We have you covered!
There’s a massive shift happening in customer engagement strategies, and that change revolves around your creative. Creative is king, but at this stage in the game, plenty of marketers aren’t prepared to keep up with a visual-first audience. Just think about it. The content creation process is usually so labor-intensive that your team is consumed just by the grand task of getting things out of the door – especially when it comes to creating multi-channel campaigns. Continue reading
We have the honor of working with some incredible clients. So, when Think Summit plans were in the mix, we knew it was the perfect opportunity to recognize some of our all-stars with the Inkredible Marketer Awards. Continue reading
Think Summit 2018 was a massive success, and we couldn’t have done it without you. Today we announced our cross-channel visual experience platform, new augmented reality experiences, and we even shattered our own record of conference attendees, doubling the number from last year to over 500 people. We transformed Gotham Hall into a speakeasy, hosted a glam bar, and let’s not forget the tiny, beautiful desserts. Continue reading
It is a momentous day for Movable Ink. Not only are 600+ clients, partners, and Inkers converging on Gotham Hall in NYC for our 3rd annual Think Summit (maybe I’ll see you there!), we’re also announcing a major company milestone — something that pushes our technology into new territory and opens new possibilities for digital marketers to create unique, visual experiences at scale. But before we get there, let’s take a quick trip down memory lane. Continue reading
Augmented reality is a fresh new frontier for marketers and has countless applications across industries. But many brands are reluctant to approach this tech because they assume it would require a huge investment. The good news is that it doesn’t have to. Movable Ink is excited to bring our clients AR in a way that’s accessible. What does that mean? Our content team spoke with Andrew Deutsch, Movable Ink’s Senior Creative Technologist to find out and talk all things AR.